Why do we do SEO? How important is it and what is it?

Why do we do SEO? How important is it and what is it?

For search engine optimization work, sem company singapore we know that the basic requirement to do search engine optimization is to let users and search engines better understand the content of the website. Although search engines are facing greater challenges and competition, search engine algorithm technology iteration and search-based marketing are still very important.

So, why do you do SEO and what is its importance?

Seo has the following key features in managing website problems:

1. Facilitate content presentation

For SEo-based websites, sem company singapore it is easy to face the search engines:

Baidu web spider to crawl, sem company singapore crawl, index, ranking.

(2) The corresponding specific content, improve the amount of display in the search results.

If you are lucky enough to be in the TOP 1-5, you may get more clicks.

2. Low marketing costs

Some people may say that your previous SEO is free, do not spend money, here I can more clearly choose to talk to you about SEO marketing, but also need to carry out the cost.

But this cost is a relative value. Compared to other marketing methods such as DSP, PPC, social media, advertorial marketing, etc., the required return on investment is considerable.

You don't need to burn a lot of money, and you can even click dozens of dollars each time.

3. High product conversion rate

Because the search results of search engines have strong usability, usually used for commercial websites, as long as the search results are based on traffic, it is accurate traffic.

This refers to the improvement of keyword bidding ranking, which is very obvious. As long as the words are arranged correctly, the product conversion is no problem.

This is why SEM still exists, but SEO is still very cost effective compared to SEM, so it is sometimes necessary to use them as an effective way to measure SEM.

4. Keep searching.

To put it simply, although search engines face serious challenges from new media platforms, from a realistic point of view, it is still alive and running steadily.

The point is that the question of related search functionality requirements remains.

Especially with the development of visual content, search engines began to change completely. For example, using AI to understand video content has some relevance to specific video search rankings.

Therefore, in the short term, search engines will still be around for a long time.

5. This is what competitors should do.

This is a very important factor. If you don't participate, your competitors will, too. From a brand marketing perspective, not participating gives up the search-based battlefield and reduces brand exposure.